The official 2010 FIFA World Cup song: ‘Waka Waka’ by Shakira

International Latina superstar Shakira debuted a new music video for her song “Waka Waka (This Time for Africa),” the official 2010 FIFA World Cup song. The World Cup begins this Friday from South Africa and the song’s vibe and video reflect its location. With a guest collaboration with Cape Town’s own Freshlyground, the Colombian superstar’s stock is sure to rise even higher. Hey, at least the World Cup theme didn’t go to U2. We can only take so much more of Bono.

You can purchase “Waka Waka” and other songs on the official World Cup album Listen Up! Click here.

Watch the video here: