Best of Cultura at SXSW

Music, films & more you need to know about

Best of Cultura at SXSW

Music, films & more you need to know about

Nuestra Cultura Shines at SXSW


Missed the festival or couldn’t see everything you wanted? We got you.

We may be a little bleary-eyed after wall-to-wall coverage of all things cultura at the festival, but it’s all worth it to ensure that our gente, historias, and talento all shine brightly when all eyes are on Austin.

Gracias to everyone who has been sharing our articles, following us on social and cheering on the coverage during this amazing week. My sincerest thanks to Team Austin Vida during SXSW: Kessly Salinas and Isadora Day who helped with ensuring that la voz of the comunidad could be heard throughout the fest.

I’d like to dedicate our SXSW coverage to Tejano music great Fito Olivares, who died March 17. Known for songs including "Juana La Cubana" and "El Colesterol," Olivares inspired a generation of artists and was often the soundtrack to our happy moments. His legacy lives on as will his music. Listen to a Spanish-language interview of Olivares by Austin’s own Rancho Alegre podcast here.

What films should be on your radar?

Échale Ganas with these 5 SXSW Films

Check out five films that will inspire you to face fears, persevere. Read more.

Who needs to be on your playlist?

8 SXSW Artists to Boost Your Playlist

Here’s some top música that’ll keep you moving beyond SXSW. Read more.

Lessons from Prominent Latinos

3 Lessons from Eva Longoria at SXSW

Award-winning actress, director and producer Eva Longoria shares her path to making the highly-anticipated film "Flamin’ Hot." Read more.

3 Ways You Can Be Like John Leguizamo

Award-winning actor and comedian shares advice about creating opportunities, being yourself, and always trying your best during his featured session at SXSW. Read more.

3 Lessons from Cheech Marin at SXSW

Legendary actor, comedian and half of the Cheech & Chong counterculture comedy duo shares lessons from his life, career and journey to becoming one of the world’s foremost Chicano art collectors. Read more.

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